广州拓培人力资源顾问有限公司 招聘
  RegionalTradeMarketingManager (该职位已经过期)   申请此职位 分享给MSN/QQ好友 推荐给朋友
岗位类别： 贸易/物流   专业要求： 不限  
学    历： 本科  工作经验： 不限
工作地区： 北京市  月    薪： 面议 
性别要求： 不限  招聘人数： 不限 
发布日期： 2008-4-19   
信息来源： 前程无忧  
职位描述及要求



RESPONSIBILITIES AND DUTIES:
Work with brand/category/account teams to develop annual promotion plan.
Translate brand/category strategy into actionable sales plans via the development and publication of the annual Trade Sales and Promotion Manual.
Take a leading role in formulating brand/category management initiatives and in providing category management expertise to the field.
Provide the business with trade level expertise.
Develop sales strategies and plans consistent with category/brand initiatives within the budget.
Maintain a complete understanding of the dynamics and trends within the categories managed with implication for both brand and sales.
Take a leading role in implementing category management initiatives and in responding to Channel Managers and Account Managers requests.
Responsible for delivering brand/category plan to achieve volume/share/gross margin objectives.
Maintain awareness of competitor activity.
Develop and implement a national merchandising strategy in line with category strategies, trends within the trade and sales budgets.
Seek out and drive reforms consistent with the aims of ECR.
Develop and maintain space management resources so as to provide a strategic advantage for category management initiatives.
Manage and continue to develop a market research system servicing the requirements of all users; sales, marketing, finance and operations.
Assist in develop point of sale material that will aid in the achievement of promotional plans and sales budgets in collaboration with marketing.
Set Cycle priorities for Channel Managers, Account Managers, Open Trade Sales Representatives and Merchandisers in line with sales strategies. Produce the Cycle brief with supporting materials to achieve the Cycles objectives.
Other special projects as directed by the Sales Director.
Develop and maintain a fact book with all relevant information to assist the smooth running of the sales department
Develop launch pipelines, phasing, pricing, co-ordinating Post Launch Analysis.

5. REQUIREMENTS
(A)Indicate minimum amount of formal education considered necessary.
University Graduate - business degree preferred.
(B)Describe nature and length of experience and the technical know-how necessary to meet job problems and challenges.
Extensive experience with multi-brand organisation; national role
exposure beneficial; account manager experience in grocery and
pharmacy also beneficial.

Must be able to demonstrate a successful performance record in trade marketing, marketing or sales in a high volume consumer goods environment.
Ideally strong grocery experience with some background in pharmacy.
Strong oral and written communication skills.
Strong Interpersonal skills.
Advanced computer and analytical skills.
Problem solving, team player, co-operative, positive attitude.
Excellent organizational skills.



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联系方式
电子邮箱：topm@topper.com.cn
公司网址：
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